LiQuid Currents Research Update


Jane LeeOct 30, 2009

Analytics
Google adds More Features to Google Analytics

Best Practices
What’s the Best Way to Improve Conversions?

Branding
How Brands can Earn Social Media Respect: Listen & Learn

Canadians Online
Internet Access in Canada Reaches All Time High
80% of Canadians use Google for Search

Social Media
Retailers Get Ready for Social Shopping Experience
Monitor Social Media to Spot Issues Before they hit the Call Centre
Advertisers Love Facebook Tweaks; Users Not So Much

LiQuid Currents Research Update 09/03/31


Jane LeeMar 31, 2009

Analytics and Budgeting
Digital Marketing Guide: Analytics – The Right Data Makes Marketing More Effective
Why Now Is Not a Good Time to Slash Your Market Research Budget

Online Advertising
Canadians Juggle Their Online Lives
Which Online Ads Get Attention?
Marketers and Small-Mid Sized Businesses Disconnect over Online Tactics
IAB Reports Internet Advertising Grew 10% Last Year; Outpacing TV
Giving Consumers Control Brings Brand Loyalty

Search Marketing
Search Marketing Spending and Trends

Social Media
Digital Marketing Guide: The Social Web – How Marketers Tap Facebook and Twitter, Apps and Widgets
How Walmart Owns the Concept of Value Online